The Children’s Storefront is a village of love, support, and science, designed to help parents spark healthy growth in the most critical period of their children’s lives: the first 1,000 days.
It is located in New York, USA.

This is the new brand identity introduced for them, with a newly refreshed concept, color palette, and visual elements for both digital and offline use.

This project was developed at Barney Studio.

“The new brand is more than just a visual update—it’s a reflection of their growth and renewed commitment to early childhood development. “