PACKAGING DESIGN

VISUAL COMMUNICATION

SEDITA
Kavenky / Kakaove Rezy / Vesna

The rebranding and new packaging design for Sedita's legendary products—Kavenky, Kakaové Rezy, and Vesna, including the new limited edition Black Currant flavor—marks a significant milestone in their visual evolution. As part of the art direction and design team, this comprehensive rebrand has been an exceptional project.

The project was done and developed at Barney Studio.

The new design blends tradition with modernity, featuring a bold, clean aesthetic. It retains Sedita's iconic big typography, now refined and presented in a larger, bolder format for better readability and stronger shelf impact.”